The Peloton Program was created to enable individual companies and organizations to participate in The Ride while offering their employees and members a sense of team comradery through branded presence at the event. Each organization has the ability to structure their own peloton team by subsidizing a percentage of the registration fee for its participating members or by deferring the registration costs to its participants, in which one-hundred percent goes directly to UW cancer research efforts.
Participants of the Peloton Program have the ability to register for any of the five available routes (3-mile, 17-mile, 34-mile, 63-mile, 102-mile) which feature the same start and finish location located at the American Family Insurance headquarter campus at 6000 American Family Parkway in Madison. The 3-mile route, which is catered to adults and children will be solely contained within the American Family Insurance campus and will not utilize any public roads.
To create your company’s Peloton Team, complete the information below or contact [email protected] with inquiries. Together we can write the story that ends cancer one pedal stroke at a time.